[Webinar] From AI Hype to Revenue Impact: How Predictive Revenue Intelligence Is Powering Retention, Growth, and the Next Generation of AI Agents

Speakers:

• ​Justin Chappell, Head of Digital Strategy, CX and Operations at OneTrust
• Vijay Mehrotra, Professor of Business Analytics and Information Systems at University of San Francisco
• Brent Grimes, Founder & CEO, Reef.ai​
  
  

In this webinar, Reef.ai is joined by customer strategy leaders from OneTrust and a business analytics professor from USF to explore how organizations are turning predictive intelligence into revenue. From the pitfalls of traditional health scores to real-world examples of AI agents driving GRR and NRR, this session offers a rare blend of academic insight, operational playbooks, and practical guidance for building revenue agents that actually work.

[Webinar] How Data—and Revenue—Will Shape the Future of Customer SuccessOrganizational Playbook

Speakers:

• ​Spencer Burke, SVP of Growth, Braze
• ​John Gleeson, Founder & General Partner, Success Venture Partners
• Brent Grimes, Founder & CEO, Reef.ai​
  
  

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In this webinar, CS leaders and innovators from Braze, Success VP, and Reef AI come together to explore what it means to operationalize a data-first, revenue-aligned CS strategy. From real-time analytics and predictive scoring to the rise of AI agents, this conversation will provide frameworks, examples, and honest perspective on what it takes to move fast—and make it count.

Content

Executive's Guide to AI-First Churn Reduction: From Fighting Fires to Surgical Churn Prevention

This guide provides executives with a blueprint to:

• Transform reactive, resource-intensive customer retention efforts into proactive, targeted interventions using ML-based prediction
• Identify at-risk customers 6-9 months before traditional warning signs appear
• Efficiently action risk consistently without overwhelming resources
• Measure score performance, revenue impact, and ROI
• Improve gross retention by 5-10 percentage points while reducing operating costs

Braze Customer Case Study

Most customer scoring tools give you a "score"—Reef AI gives you a plan.

Braze’s data science team was stretched thin. Retention was critical. Time was short. The answer? Partnering with Reef AI for predictive churn insights 6–9 months ahead of renewals.

• Risk identified up to 9 months in advance
• Explainable recommendations, not black-box scores
• Fast to implement
• $5M+ in ARR opportunity identified

See how they transformed churn from a reaction into a revenue growth engine.